Case Study | Apr 23, 2021
Pinnacle Bank Case Study
In our Pinnacle Bank case study, Karsh Hagan shows that Pinnacle Bank is not just a bank in your community, it's your community in a bank.
At SXSW, I attended various sessions, the one that stuck with me this year was,average American or “average Joe,” but noted that we don’t know who this person is. No one feels like they’re average, so what’s the deal?
Maggie pointed out that there are two general types of average that interestingly relate back to geography.
The two types of average
The different averages have different traits