Case Study | Feb 6, 2021
VISIT DENVER TOURISM
In 2019, VISIT DENVER staged a media takeover in Chicago to help attract future visitors and inspire them to indulge all the activities Colorado has to offer.
By Karsh Hagan |
Following a competitive review process, HuHot has named Karsh Hagan as their PR partner to provide strategy, help drive franchise development and industry media relations for the Franchise Group.
“What a great way to start 2016! From the moment we met the team, we felt the chemistry, and we are happy they did too,” said Kathy Hagan Brown, Co-CEO of Karsh Hagan. “HuHot is a sustainable franchise concept that quickly adapts to industry trends. They have a unique story to tell, and we can’t wait to share it.”
“When we started meeting with PR agencies, Karsh Hagan immediately stood out because they don’t just provide PR services, they come to the table with an integrated approach,” said Laura Sporrer, Director of Franchise Development at HuHot. “The Content and PR Department at Karsh Hagan has local, national and global experience creating strategies for similar brands, so we are confident that our goals will be exceeded.”
When asked what differentiated Karsh Hagan from the competition, HuHot’s Chief Brand Officer, Molly Vap O’Shea, stated, “We were looking for an agency to work closely with our team and provide strong leadership. Ideally, we wanted a partner that could take us to the next level. Karsh Hagan has in-house experts in multiple marketing disciplines that can work together to create a holistic approach, and that got us excited for the future.”
Karsh Hagan started working with HuHot on January 1, 2016.
About Karsh Hagan
In 1977, Phil Karsh and Tom Hagan founded Karsh Hagan on the love of a great idea. After 38 years, that’s what keeps us hungry today. Key clients include: Arrow Electronics, Bank of Colorado, Colorado Mountain College, Colorado Tourism, Pinnacle Bank, Quiznos, University of Colorado Anschutz Medical Campus, University of Colorado Boulder, University of Colorado Denver and more. Projected agency billings for 2016 are $54 million. For more information, visit www.karshhagan.com, check out our blog, “like” us on Facebook and follow us on instagram @karshhagan.