A Fresh Take on the Tradition of Tea

When you think of travel what gets you excited? Is it new experiences, beautiful destinations, or the warm and inviting people you meet along the way? These are the thoughts that inspired tea-artisans Jeremy Law and David Wilkins when they founded the newly launched, Denver-based tea brand Platform T.

Platform T boasts a unique take on tea by offering 60 tea blends, 15 reserve varieties and tea-infused cocktails to increase traffic after dark. With so many unique offerings, Platform T needed a partner to help them with their brand identity, so they reached out to us and here is what we did.

• We named their tea lounge, Platform T
• Created their brand standard
• Designed the logo and collateral pieces, like to-go cups and aprons
• Our designs inspired top local architecture firm, Oz Architecture, to carry the brand’s vision through to the interior of their first store that opened in Glendale this summer

The creative team gained inspiration from the owner’s love of travel, and the global story of tea. And, we are excited to announce that all the hard work has been noticed and loved by the design world!

Here is where Platform T packaging has been featured:

• The Dieline
• The Drum’s US Creative Showcase
• Lovely Package

We are also happy to announce that we won an award for our Platform T logo design at the Art Directors Club of Denver’s annual design competition a few weeks!