News | Jun 29, 2022
Co-CEO Pasquale "Pocky" Marranzino Celebrates 40 Years at Karsh Hagan
By Karsh Hagan |
Our team members attended a webinar recently to expand our understanding of chemistry and its importance in the advertising industry. The webinar disclosed information about the evolving landscape of advertising relationships and perceptions. Identifying profile types was recognized as being the core of understanding how to manage relationships and interactions with current and prospective clients.
Determining someone’s profile can be achieved through two questions
These questions can reveal which category the person falls into and makes it easier to manage interactions with them. It can also be beneficial to observe behavior to determine profile types. Below are the profile types as well as the actions they are known for: